OPERATIONALIZED FOR FINANCIAL SERVICES PRACTICES

AdvisorDNA™

The AI-powered coaching system for financial services firms. Choose the plan that fits your team.

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Free Plan

$0
Duration
Ongoing 
Seats
1 user
Best for
Practice leaders or advisors exploring the diagnostic

Explore your selling style through our proprietary 15-question AdvisorDNA™ Identifier, featuring three primary selling orientations and nine possible archetype combinations. Coach, Scenario Assistant, Growth Scorecard, Team Map, and Advisor Pairing require a paid plan.

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SOLO PRACTITIONER

Performance Solo Plan

$29.99/ mo
Duration
Monthly (auto-renewal)
Seats
1 dedicated user
Best for
Top-producing advisors, independent agents, and solo practitioners

For the individual advisor: personal coaching, individual development goals, scenario guidance, and limited one-to-one pairing. Includes AdvisorDNA™ Coach (AI sales guidance), Growth Scorecard (focus goals & skill badges), Scenario Assistant (5 daily briefs), and 3 Advisor Pairings per month. Invite advisors or colleagues to discover their selling style through secure, time-limited profile links.

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Solo develops one advisor. Team manages the development of the whole team.

COMPARE PLANS

Feature & capability matrix

CapabilityFree PlanPerformance Solo PlanPerformance Team Plan
Duration & access termOngoing (no expiry)Monthly (30 days)365 days (Annual)
Leadership seats (Client Admin + Manager)11Tiered (2–5 / 6–15 / 16–40 / 40+)
Field advisor seatsIncluded in 1Included in 1Unlimited
Advisor onboarding links (14-day zero-seat links)1UnlimitedUnlimited
Selling Style Identifier (15-question diagnostic)
9 archetypes, dual blends & style distribution
Printable executive profile report
1-Click Meeting Prep Summary (clipboard copy)
Saved Results database (24-month secure retention)1 private reportOwn private reportFull team & multi-office
Team Map (behavioral balance & branch clusters)— (Locked)
Advisor Pairing (co-advising & mentorship dynamics)— (Locked)One-to-one (3 pairings / month)Across multiple advisors
AdvisorDNA™ Coach (staged AI coaching)— (Locked)
Growth Scorecard (focus goals, check-ins & skill badges)— (Locked)Individual goals & badgesTeam-wide progress tracking
Scenario Assistant (situational action briefs)— (Locked)5 briefs / day20 briefs / day per user
Manager dashboards & coaching oversight
Advisor role granular access controls
Office & region tagging hierarchyStandard
Usage & activity tracking reportsMulti-office included
Organizational reporting & branch rollups
One-click print executive summary

Not sure which plan fits?

Book a 30-minute walkthrough and we’ll match a plan to your team.

Schedule an AdvisorDNA™ Demo